April 20, 2006

And Now Banks Take Over Piggy Banks

Filed under: India n Me,Random,This Gets To Me — Kaveeta Oberoi Kaul @ 12:18 pm

Times are fast-a- changing..for better or for worse, depends on which side of the fence you find yourself.

As parents, all is not hunky dory. Our brats are under focus, scrutiny and attack, if I may add. Close on the heels of a report that kids in Mumbai receive the highest amount of pocket money,they naturally earn the privilege of being the highest spenders. The ad gurus, fast to learn and quick to implement have decided to address their ads to the ‘new entrants’ on the block. The savvy young breed of decision makers, our kids. (more…)

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